The Best Address for Your Business

Build a following of customers
inspired to buy from you again and again.

Learn More

Selling at 11 Main is by invitation only.

Connect with Customers

11 Main is a shopping destination where hand-picked shop owners connect with customers in a stylish and professionally merchandised marketplace.

On 11 Main, customers know who you are and can easily visit or follow your shop.

  • Build one-to-one relationships with customers
  • Attract new customers with special offers—some funded by 11 Main
  • Receive promotional placement in 11 Main targeted marketing

Share Your Story

As an 11 Main shop owner, your brand identity is associated with every item you sell. Every connection with a customer is a personal one.

Customers love to hear shop owners describe their journey, passion and point of view. Your identity shines through in your shop at 11 Main, and in your story.

Simple, Affordable


We keep it simple and affordable, so we'll always be the right place for your business. You'll be able to offer your great items at great prices, and keep your customers coming back. Request an invitation to sell at 11 Main and we'll tell you more.

Is 11 Main Right for You?

We hand-pick shop owners who:

  • Sell interesting, quality products in 11 Main's key categories
  • Sell successfully online
  • Provide great customer service
  • Display clean, detailed images and write clear, original descriptions
  • Offer fast, reasonably-priced shipping, originating from within the U.S.